Two iconic brands have joined forces in luxury craftsmanship, innovation and immaculate performance to introduce new writing instruments as well as several future projects that bring to light the core essence of inspiration and refined savoir faire of the two legendary lines.
“What moves you, makes you” is the collaboration’s driving slogan that strives to inspire people to succeed by following their passion and vocation rather than a conventional path.
Paying tribute to Ferrari’s founder Enzo Ferrari, the partnership was celebrated in Modena, Italy, his birthplace with the introduction of “Great characters Enzo Ferrari edition”, a collection of writing instruments crafted by Montblanc to pay homage to his life and legacy.
“You cannot describe passion, you can only live it” was one of the Prancing horse’s founder favorite quote and a catalyst for innovation and excellent performance, an undoubtedly shared attribute with Montblanc that revolutionized the art of writing and is still imprinting a flawless sophistication with an impeccable timeless elegance.
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