Under the esteemed patronage of Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of Dubai Culture & Arts Authority, Dubai Watch Week is set to return for its 7th edition from 19th to 23rd November 2025, this time, bigger, bolder, and more dynamic than ever. Hosted at a new, expanded venue spanning over 200,000 sq. ft. at Dubai Mall and Burj Park, the event cements its position as a premier global platform at the intersection of horology, luxury, and cultural dialogue. With over 90 participating brands, including icons like Rolex, Audemars Piguet, TUDOR, Van Cleef & Arpels, Chopard, and TAG Heuer, this edition marks a significant 46% increase in brand participation from the previous edition. For the first time, the Brands Exhibition will feature bespoke spaces not only for luxury powerhouses but also for micro and ultra-niche brands, creating a rare opportunity for discovery and dialogue across all levels of the watchmaking spectrum.
Commenting on the milestone event, Hind Seddiqi, CEO of Dubai Watch Week, shared:
“The increasing interest from brands and partners ahead of this year’s edition has been rewarding and humbling… We are incredibly excited to welcome guests to a new and bigger venue for the 7th edition as we celebrate 10 years since our establishment in 2015.”
Dubai Watch Week 2025 will feature new programming formats, immersive activations, and curated experiences aimed at both seasoned collectors and newcomers alike. In 2023, the platform welcomed over 23,000 visitors and expectations for this year are even higher. Official partners include the Dubai Department of Economy and Tourism (DET), Dubai Culture, and Dubai Mall, further underscoring the city’s growing influence as a hub for cultural innovation and luxury experiences. From heritage maisons to boundary-pushing independents like URWERK, MB&F, Greubel Forsey, and Jacob & Co., the lineup offers a rich and diverse perspective on the art of timekeeping. Whether you’re a horology aficionado or simply seeking creative inspiration, Dubai Watch Week 2025 promises to be a global convergence of craftsmanship, culture, and community—right in the heart of Dubai.
